Customer experience is king – regardless of the industry, business, location, or organization. Excellent customer experience is no longer just a nice addition, but it
UNDERSTANDING CUSTOMER RESEARCH: A VITAL TOOL FOR BUSINESS SUCCESS Customer research creates understanding through the gathering and analysis of insights related to customers’ opinions, preferences,
In the ever-evolving landscape of technology, AI has emerged as a game-changing force, driving innovation and efficiency in a multitude of fields. We at Sailer
At Sailer, customer research and interviews are part of our daily operations. We consider customer interviews a vital research tool, with the interviewee being the
Customer-centricity is not just a buzzword – it should be a strategy that places the customer at the core of all decisions. Businesses must rethink
Artificial Intelligence (AI) is no longer a concept limited to the realms of science fiction. Today, AI is a reality that’s reshaping our world in
There’s an adage you’ve probably heard: “Two heads are better than one.” It’s a simple principle that applies universally, and particularly resonates in the business
“What a nice conversation we had! A very good start to the week. I’m glad they chose this method. Thank you!”. This was the comment of
”Olipas mukava keskusteluhetki! Oikein hyvä viikon aloitus. Hienoa, että he valitsivat tällaisen menetelmän. Kiitos!” Tämä oli suuren yrityksen talousjohtajan kommentti haastattelumme lopussa. Haastattelun aiheena olivat
There are many similarities in videographic research and service design, but the methods also differ from one another. Combining different research methods could be fruitful
Caloniuksenkatu 7 a 2
00100 Helsinki
+358 44 0700828
info@sailer.fi
© 2023 Sailer
