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This privacy policy statement describes the usage, storage and sharing practices of personal data collected from individuals involved in Sailer’s research projects. In addition to research related purposes we collect data for a marketing register for example to send newsletters. The marketing register is based on our legitimate interests. For more information on the marketing register, contact info@sailer.fi.
3. Why Data Is Collected and What It Is Used For
3.1 Contact Form
The website includes a contact form where users can submit their first name, last name, phone number, email address, and organization. This information is used solely to contact the individual to understand their needs based on the form submission — not, for example, for marketing purposes.
Users may also book a meeting through a third-party service. The privacy policy for that service can be found here: https://privacy.microsoft.com/fi-FI/privacystatement
It is also possible to subscribe to marketing communications via the website. These are sent using third-party software (e.g., MailChimp).
3.2 Cookies
Cookies are small text files stored on the visitor’s device. They are generally harmless, and many websites require cookies to function properly. Cookies may also be used for other purposes, such as marketing and visitor tracking.
Like nearly all websites, this site uses cookies. Most of the cookies are used to store system settings and are not used for marketing or similar purposes. Some third-party services we use may set cookies, and the anonymous data they collect is primarily used to analyze user experience.
3.3 Embedded Content
Some of our articles or pages may include embedded content, such as videos or images. This content is loaded from other websites but behaves in the same way as content hosted directly on this site.
The websites providing this embedded content may set their own tracking codes and cookies, set third-party tracking codes, and track user interaction with the embedded content.
3.4 Analytics
Our website collects visitor data for analytics purposes. The information is not identifiable or traceable to an individual but may include details such as the browser and operating system version used. Analytics may include, for example, visits to different pages, time spent on pages, and recordings of user navigation on the site.
3.5 With Whom We Share the Collected Personal Data
Since we use third-party services for purposes such as analytics and scheduling meetings, your personal data may be stored on the servers of these service providers. Most of the data is anonymized and not personally identifiable, but data submitted through the contact form, for instance, is stored as-is. We also share collected data with our partners.
Third-party services that store data we collect:
Google (Analytics, Ads)
Hotjar
Hubspot
MailChimp
Some of the third-party services we use may store data outside the EU or European Economic Area.
3.6 Content of the Data Register for Interview Participants
The register may include the following personal data:
Name, address, phone number, email address, age, photograph, recorded interview, transcribed interview, and any video-recorded interview material. A video report produced based on the research findings is not considered part of the register’s data content; its use is governed separately by a performance agreement made with the individuals appearing in the video. The data is not routinely disclosed to third parties.
3.61 Purpose of Processing Personal Data
Contact information is used for communicating about the research and arranging the interview. Age may be considered in the analysis of the material and the interpretation of research results. Photographs are used during the analysis phase of the research. Recorded, filmed, and transcribed interview material is used as research data. All collected data is project-specific and will not be used in other research projects.
4. Regular Sources of Information
The data is obtained directly from the data subjects.
5. Principles of Data Register Protection
Paper forms are stored in a locked space.
Digitally stored data is kept in a password-protected cloud service. Only employees of Ainia Solutions Oy have access to the data.
6. Data Retention Period
Personal data forms are retained for five years.
Recorded interviews are retained for one year after the research project ends.
Transcribed interviews, photographs, and any video-recorded interview material are retained for a maximum of three years after the end of the project.
7. Rights of the Data Subject
Data subjects have the right to access the information stored about them in the register. Access requests must be sent via email to: info@ainia.fi
After the research project concludes, the data subject has the right to request the deletion of their data from all of the data controller’s systems by sending a written request via email to: info@ainia.fi
This right does not apply to the video report, which is governed separately through a performance agreement.
The data subject also has the right to request the correction of incorrect information by sending a written request via email to: info@ainia.fi
Eerikinkatu 28
00180, Helsinki
Finland
info@sailer.fi
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