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How Do Sustainable Development and Responsibility Enhance Customer Experience?

Sustainable development and responsibility have risen as significant themes in the business world, and corporate responsibility measures have become an increasingly central part of brand

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Paula Salo-Valjakka April 18, 2024

Exploring 2024: Key Shifts in Consumer Behavior

As we progress through 2024, a year marked by transformative changes in consumer behaviors, we at Sailer continue to keenly observe these shifts. Our goal

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Hannu Uotila March 4, 2024

Empowering Organizational Growth: The Vital Role of Employee Involvement

In the dynamic landscape of business development, many organizations overlook a critical asset – their employees. Engaging the entire workforce in organizational development isn’t just

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Alexandra Spens-Reenpää January 11, 2024

The Ultimate Customer Experience (CX) Checklist

Every time a customer interacts with a brand, they’re looking for seamless, personalized experiences. Whether it’s the speed of the website, the ease of finding

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Alexandra Spens-Reenpää November 28, 2023

Change Management: The Cornerstone of Successful Business Evolution

In an era of rapid technological advancements and ever-shifting market landscapes, businesses are in a constant state of flux. Amidst this backdrop, one term has

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Hannu Uotila November 8, 2023

Navigating the Customer Experience: Year-End Reflections and Proactive Planning with Sailer!

As the year dwindles to its final chapters, the minds of those entrusted with shaping customer experiences start to brim with reflections, assessments, and, most

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Hannu Uotila October 12, 2023

Videographic Research – What is it and what are its benefits?

DEFINITION OF VIDEOGRAPHIC RESEARCH Videographic research is a qualitative research method that utilizes video for data collection, analysis, and reporting. It’s also referred to as

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Hannu Uotila October 6, 2023

Customer Experience – What is it and why is it important?

Customer experience is king – regardless of the industry, business, location, or organization. Excellent customer experience is no longer just a nice addition, but it

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Hannu Uotila September 21, 2023

Customer Research – The Catalyst for Business Growth and Development

UNDERSTANDING CUSTOMER RESEARCH: A VITAL TOOL FOR BUSINESS SUCCESS Customer research creates understanding through the gathering and analysis of insights related to customers’ opinions, preferences,

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Hannu Uotila September 7, 2023

Breaking New Ground: Crafting the World’s First Customer Promise Utilizing AI With Rinnekodit

In the ever-evolving landscape of technology, AI has emerged as a game-changing force, driving innovation and efficiency in a multitude of fields. We at Sailer

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Paula Salo-Valjakka August 29, 2023
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WHAT WE DO

About

Services

Blog

Get in Touch

Team

Contact

Our Clients

Clients

Cases

sailer-logo

Oy Sailer Research &
Development LTD

Bulevardi 21

00180 Helsinki

+358 44 0700828

info@sailer.fi

Privacy Policy

© 2024 Sailer

Facebook-f Linkedin-in Twitter Instagram