Etkö saa vastaajia NPS-kyselyysi tarpeeksi? Et valitettavasti ole yksin ongelmasi kanssa. NPS (Net Promoter Score) on saavuttanut nopeasti asiakaskokemusmittareiden joukossa valtavan suosion, joka perustunee sen
B2B -palveluiden asiakkaat voi jakaa eri kohderyhmiin asiakkuuksien elinkaaren perusteella: 1) prospektit, 2) tuoreet asiakkuudet, 3) stabiloituneet asiakkuudet ja 4) lähteneet ja hävityt asiakkaat. Tällainen
The core of authentic communications is authentic human stories that get people talking and that come from experience. The videographic research provided and conducted by
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“We might have gone too far,” was my first thought after we had shown a video report of our research at a client presentation. Silence
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